{"id":16079,"date":"2016-03-14T08:40:33","date_gmt":"2016-03-14T13:40:33","guid":{"rendered":"https:\/\/mott.pe\/noticias\/?p=16079"},"modified":"2016-03-14T08:40:33","modified_gmt":"2016-03-14T13:40:33","slug":"google-tendra-nueva-identidad-visual","status":"publish","type":"post","link":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/","title":{"rendered":"Google y su nueva identidad visual"},"content":{"rendered":"

La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o “The Rivalry<\/strong>” en una colaboraci\u00f3n con el equipo material y el laboratorio creativo de Google<\/strong>. El estudio fue invitado por el gigante de internet para transformar su identidad visual sin perder la simplicidad y velocidad que lo caracteriza. <\/span><\/p>\n

The Rivalry asegura que no fue una tarea sencilla pues hay 12 billones de usuarios que satisfacer y 200 plataformas de Google que re dise\u00f1ar. Sin embargo, manteniendo los ic\u00f3nicos e hist\u00f3ricos logos y sum\u00e1ndoles algunas pautas integrales de identidad visual se ha logrado crear un surtido de productos de la marca. Mira los resultados a continuaci\u00f3n.\u00a0<\/span><\/p>\n

\"Google
\nFuente: Behance<\/a>
\n\"Google<\/p>\n

Fuente: Behance<\/a>
\n\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a> \"GoogleFuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"GoogleFuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

\"Google<\/p>\n

Fuente: Behance<\/a><\/p>\n

Fuente: Behance<\/a><\/p>\n

\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o “The Rivalry” en una colaboraci\u00f3n con el equipo material y el laboratorio creativo de Google. El estudio fue invitado por el gigante de internet para transformar su identidad visual sin perder la simplicidad y velocidad que lo caracteriza. The Rivalry asegura […]<\/p>\n","protected":false},"author":4,"featured_media":16091,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[448,796,4],"tags":[64,522],"class_list":["post-16079","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-arte","category-diseno","category-internet","tag-diseno","tag-google","post_format-post-format-image"],"yoast_head":"\nGoogle y su nueva identidad visual - mott.pe<\/title>\n<meta name=\"description\" content=\"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o "The Rivalry" en una colaboraci\u00f3n con el equipo material y el\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google y su nueva identidad visual - mott.pe\" \/>\n<meta property=\"og:description\" content=\"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o "The Rivalry" en una colaboraci\u00f3n con el equipo material y el\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\" \/>\n<meta property=\"og:site_name\" content=\"Noticias de Marketing y Tecnolog\u00eda | MOTT\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mott.pe\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-14T13:40:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Flavio Ferraro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Flavio Ferraro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\"},\"author\":{\"name\":\"Flavio Ferraro\",\"@id\":\"https:\/\/mott.pe\/noticias\/#\/schema\/person\/297d53b38c8988d6e8afe1eb1e681153\"},\"headline\":\"Google y su nueva identidad visual\",\"datePublished\":\"2016-03-14T13:40:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\"},\"wordCount\":154,\"publisher\":{\"@id\":\"https:\/\/mott.pe\/noticias\/#organization\"},\"image\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg\",\"keywords\":[\"dise\u00f1o\",\"google\"],\"articleSection\":[\"Arte\",\"Dise\u00f1o\",\"Internet\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\",\"url\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\",\"name\":\"Google y su nueva identidad visual - mott.pe\",\"isPartOf\":{\"@id\":\"https:\/\/mott.pe\/noticias\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg\",\"datePublished\":\"2016-03-14T13:40:33+00:00\",\"description\":\"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o \\\"The Rivalry\\\" en una colaboraci\u00f3n con el equipo material y el\",\"breadcrumb\":{\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage\",\"url\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg\",\"contentUrl\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/mott.pe\/noticias\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google y su nueva identidad visual\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mott.pe\/noticias\/#website\",\"url\":\"https:\/\/mott.pe\/noticias\/\",\"name\":\"\u00daltimas noticias de la actualidad - Noticias Virales MOTT\",\"description\":\"Noticias de marketing digital, dise\u00f1o, fotograf\u00eda, tecnolog\u00eda y actualidad\",\"publisher\":{\"@id\":\"https:\/\/mott.pe\/noticias\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mott.pe\/noticias\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/mott.pe\/noticias\/#organization\",\"name\":\"MOTT\",\"url\":\"https:\/\/mott.pe\/noticias\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/mott.pe\/noticias\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2018\/04\/logo-mott-01.png\",\"contentUrl\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2018\/04\/logo-mott-01.png\",\"width\":294,\"height\":294,\"caption\":\"MOTT\"},\"image\":{\"@id\":\"https:\/\/mott.pe\/noticias\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/mott.pe\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/mott.pe\/noticias\/#\/schema\/person\/297d53b38c8988d6e8afe1eb1e681153\",\"name\":\"Flavio Ferraro\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/mott.pe\/noticias\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2022\/09\/flavios-Romero-150x150.jpg\",\"contentUrl\":\"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2022\/09\/flavios-Romero-150x150.jpg\",\"caption\":\"Flavio Ferraro\"},\"sameAs\":[\"http:\/\/www.mott.pe\",\"asaavedra\"],\"url\":\"https:\/\/mott.pe\/noticias\/author\/fferraro\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google y su nueva identidad visual - mott.pe","description":"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o \"The Rivalry\" en una colaboraci\u00f3n con el equipo material y el","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/","og_locale":"es_ES","og_type":"article","og_title":"Google y su nueva identidad visual - mott.pe","og_description":"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o \"The Rivalry\" en una colaboraci\u00f3n con el equipo material y el","og_url":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/","og_site_name":"Noticias de Marketing y Tecnolog\u00eda | MOTT","article_publisher":"https:\/\/www.facebook.com\/mott.pe\/","article_published_time":"2016-03-14T13:40:33+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg","type":"image\/jpeg"}],"author":"Flavio Ferraro","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Flavio Ferraro","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#article","isPartOf":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/"},"author":{"name":"Flavio Ferraro","@id":"https:\/\/mott.pe\/noticias\/#\/schema\/person\/297d53b38c8988d6e8afe1eb1e681153"},"headline":"Google y su nueva identidad visual","datePublished":"2016-03-14T13:40:33+00:00","mainEntityOfPage":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/"},"wordCount":154,"publisher":{"@id":"https:\/\/mott.pe\/noticias\/#organization"},"image":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage"},"thumbnailUrl":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg","keywords":["dise\u00f1o","google"],"articleSection":["Arte","Dise\u00f1o","Internet"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/","url":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/","name":"Google y su nueva identidad visual - mott.pe","isPartOf":{"@id":"https:\/\/mott.pe\/noticias\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage"},"image":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage"},"thumbnailUrl":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg","datePublished":"2016-03-14T13:40:33+00:00","description":"La nueva identidad visual de Google lleg\u00f3 a cargo del estudio independiente de dise\u00f1o \"The Rivalry\" en una colaboraci\u00f3n con el equipo material y el","breadcrumb":{"@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#primaryimage","url":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg","contentUrl":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2016\/03\/3633eb33647416.56b2e685aaea5.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/mott.pe\/noticias\/google-tendra-nueva-identidad-visual\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mott.pe\/noticias\/"},{"@type":"ListItem","position":2,"name":"Google y su nueva identidad visual"}]},{"@type":"WebSite","@id":"https:\/\/mott.pe\/noticias\/#website","url":"https:\/\/mott.pe\/noticias\/","name":"\u00daltimas noticias de la actualidad - Noticias Virales MOTT","description":"Noticias de marketing digital, dise\u00f1o, fotograf\u00eda, tecnolog\u00eda y actualidad","publisher":{"@id":"https:\/\/mott.pe\/noticias\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mott.pe\/noticias\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/mott.pe\/noticias\/#organization","name":"MOTT","url":"https:\/\/mott.pe\/noticias\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/mott.pe\/noticias\/#\/schema\/logo\/image\/","url":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2018\/04\/logo-mott-01.png","contentUrl":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2018\/04\/logo-mott-01.png","width":294,"height":294,"caption":"MOTT"},"image":{"@id":"https:\/\/mott.pe\/noticias\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mott.pe\/"]},{"@type":"Person","@id":"https:\/\/mott.pe\/noticias\/#\/schema\/person\/297d53b38c8988d6e8afe1eb1e681153","name":"Flavio Ferraro","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/mott.pe\/noticias\/#\/schema\/person\/image\/","url":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2022\/09\/flavios-Romero-150x150.jpg","contentUrl":"https:\/\/mott.pe\/noticias\/wp-content\/uploads\/2022\/09\/flavios-Romero-150x150.jpg","caption":"Flavio Ferraro"},"sameAs":["http:\/\/www.mott.pe","asaavedra"],"url":"https:\/\/mott.pe\/noticias\/author\/fferraro\/"}]}},"_links":{"self":[{"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/posts\/16079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/comments?post=16079"}],"version-history":[{"count":4,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/posts\/16079\/revisions"}],"predecessor-version":[{"id":16128,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/posts\/16079\/revisions\/16128"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/media\/16091"}],"wp:attachment":[{"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/media?parent=16079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/categories?post=16079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mott.pe\/noticias\/wp-json\/wp\/v2\/tags?post=16079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}