{"id":6315,"date":"2014-03-19T17:02:22","date_gmt":"2014-03-19T17:02:22","guid":{"rendered":"https:\/\/mott.pe\/2014\/03\/19\/una-util-infografia-de-snapchat-para-principiantes\/"},"modified":"2022-01-07T11:12:30","modified_gmt":"2022-01-07T16:12:30","slug":"una-util-infografia-de-snapchat-para-principiantes","status":"publish","type":"post","link":"https:\/\/mott.pe\/noticias\/una-util-infografia-de-snapchat-para-principiantes\/","title":{"rendered":"Una \u00fatil infograf\u00eda de Snapchat para principiantes"},"content":{"rendered":"<div><\/div>\n<div><span style=\"font-size: 14px;\"><b><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone\" style=\"width: 620px; height: 320px;\" src=\"https:\/\/mott.pe\/uploads\/images\/2014\/03\/19\/snapchat-marketo.png\" alt=\"Snapchat gu\u00eda\" width=\"620\" height=\"320\" \/><\/b><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\"><b>Snapchat<\/b> es una magn\u00edfica aplicaci\u00f3n cuya plataforma encanta cada vez a m\u00e1s usuarios y a m\u00e1s marcas, como <b>Taco Bell<\/b> y <b>McDonald\u00b4s<\/b>, y se est\u00e1 convirtiendo en una importante herramienta de comunicaci\u00f3n que ciertamente vale la pena probar.\u00a0<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Se ha puesto muy de moda entre las personas <b>entre 13 y 25 a\u00f1os<\/b>, especialmente en el <b>p\u00fablico femenino<\/b>, quienes han encontrado la aplicaci\u00f3n perfecta en este servicio de mensajer\u00eda que autodestruye el contenido publicado. Actualmente se comparten en esta aplicaci\u00f3n unos <b>400 millones de \u201csnaps\u201d<\/b> y el n\u00famero continua creciendo.\u00a0<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Por otro lado, <b>las marcas est\u00e1n usando con \u00e9xito esta herramienta<\/b> para lanzar concursos, ofrecer adelantos de nuevos productos, proporcionar cupones de descuento al usuario, presentar a nuevos miembros de sus equipos de trabajo y compartir con el p\u00fablico escenas de su d\u00eda a d\u00eda de trabajo.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Pero algo que pasa con esta app es que muchos no se atreven \u00a0a usarla por que no la conocen y no est\u00e1n al tanto de lo que puede hacer y c\u00f3mo funciona. Es por ello que son muchos los que saben de la existencia de Snapchat y por el buen momento que est\u00e1 pasando pero nunca la han usado.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Considerando eso, la gente de <b>Marketo<\/b> ha presentado una \u00fatil infograf\u00eda donde recomiendan a las marcas seguir estos 5 pasos, entre otras cosas:<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">1. Crear una cuenta de Snapchat.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">2. Promocionar la cuenta en otras redes sociales.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">3. Recompensar a los seguidores de la marca con concursos, adelantos de nuevos productos, cupones de descuento, etc.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">4. Distribuir contenido visual verdaderamente relevante para el usuario.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">5. Enviar contenido personalizado a determinados grupos de seguidores.<\/span><\/div>\n<div><\/div>\n<div><\/div>\n<p><a href=\"https:\/\/blog.marketo.com\/2014\/02\/infographic-leveraging-snapchat-for-brands.html\"><img decoding=\"async\" class=\"alignnone lazyload\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2022\/01\/07\/snapchat-infographic.webp\" alt=\"Marcas en Snapchat\" width=\"850\" height=\"3460\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><small>Brought to you by <a href=\"https:\/\/www.marketo.com\/success-kits\/social-marketing\/\">Social Marketing Software by Marketo<\/a><\/small><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conoce todo acerca de Snapchat para no quedarte atr\u00e1s.<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6315","post","type-post","status-publish","format-standard","hentry","category-fotografia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - 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