{"id":6807,"date":"2014-06-19T14:41:50","date_gmt":"2014-06-19T14:41:50","guid":{"rendered":"https:\/\/mott.pe\/2014\/06\/19\/una-botella-flexible-que-lucha-a-favor-del-medio-ambiente\/"},"modified":"2022-01-07T14:18:14","modified_gmt":"2022-01-07T19:18:14","slug":"una-botella-flexible-que-lucha-a-favor-del-medio-ambiente","status":"publish","type":"post","link":"https:\/\/mott.pe\/noticias\/una-botella-flexible-que-lucha-a-favor-del-medio-ambiente\/","title":{"rendered":"Una botella flexible que lucha a favor del medio ambiente"},"content":{"rendered":"<div><\/div>\n<div><span style=\"font-size: 14px;\"><img decoding=\"async\" style=\"width: 620px; height: 320px;\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2014\/06\/19\/bonaqua-eco-cam-wunderman.jpg\" alt=\"bonaqua eco cam wunderman\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Si reciclar fuera algo que mucho consideraran divertido se podr\u00eda hacer un gran cambio. Esto mismo parece haber pensado la gente de la agencia bonaerense <b>Wunderman<\/b> en donde crearon para la marca de agua <b>Bonaqua<\/b> una efectiva forma de hacer <b>responsabilidad social<\/b> junto con experiencia de marca.<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">La idea consisti\u00f3 en dise\u00f1ar una m\u00e1quina que toma <b>fotos<\/b> a todo aquel que lo desee con s\u00f3lo dejar una botella pl\u00e1stica para reciclar y hacerla sonar dobl\u00e1ndola, funci\u00f3n que gracias a un sensor de sonido la activa y que sirve realmente como t\u00e9cnica para ocupar menos espacio cuando uno tiene botellas vac\u00edas.\u00a0<\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 14px;\">Las fotos tomadas eran autom\u00e1ticamente compartidas en el fanpage de Bonaqua, mostrando as\u00ed que el reciclaje no tiene por qu\u00e9 ser aburrido si se le pone algo de originalidad para motivar la acci\u00f3n.<\/span><\/div>\n<div><\/div>\n<div><\/div>\n<p><iframe data-src=\"\/\/www.youtube.com\/embed\/zczUsOxELDE\" width=\"620\" height=\"320\" frameborder=\"0\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Original forma de incentivar el reciclaje.<\/p>\n","protected":false},"author":22,"featured_media":6808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fotografia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - 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