{"id":7608,"date":"2015-04-17T12:19:11","date_gmt":"2015-04-17T12:19:11","guid":{"rendered":"https:\/\/mott.pe\/2015\/04\/17\/la-wwf-nos-muestra-como-contribuir-con-un-mundo-mejor\/"},"modified":"2015-04-17T12:19:11","modified_gmt":"2015-04-17T12:19:11","slug":"la-wwf-nos-muestra-como-contribuir-con-un-mundo-mejor","status":"publish","type":"post","link":"https:\/\/mott.pe\/noticias\/la-wwf-nos-muestra-como-contribuir-con-un-mundo-mejor\/","title":{"rendered":"La WWF nos muestra c\u00f3mo contribuir con un mundo mejor"},"content":{"rendered":"<div> \t<span style=\"font-size:14px;\">La <b>WWF<\/b> de Australia ha lanzado una interesante campa&ntilde;a que muestra c&oacute;mo con simples acciones uno puede cuidar el planeta, enfoc&aacute;ndose esta vez en los productos masivos de limpieza que tanto da&ntilde;an al ambiente.&nbsp;<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">La acci&oacute;n, idea por la gente de <b>Leo Burnett<\/b>, consiste en lanzar empaques elaborados con materiales biodegradables y reciclados, los cuales llevan limones, toronjas, miel, menta, vinagre, entre otros productos, para que puedan ser usados como sustitutos de productos de limpieza o de belleza para reducir el impacto.&nbsp;<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div style=\"text-align: center;\"> \t<img decoding=\"async\" alt=\"\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2015\/04\/17\/wwe.jpg\" style=\"width: 640px;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">&ldquo;<b>Just<\/b>&rdquo; es el nombre de este BTL que invita al p&uacute;blico a cambiar los estilos de vida para ser m&aacute;s naturales y cuidar el planeta y su medio ambiente.<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">Estos productos se estar&aacute;n regalando durante abril, a cambio de que las personas compartan su experiencia en las redes sociales utilizando el hashtag <b>#JustNatural<\/b> e invitar a la gente a tambi&eacute;n realizar peque&ntilde;os cambios sustentables.<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div style=\"text-align: center;\"> \t<img decoding=\"async\" alt=\"\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2015\/04\/17\/just-WWF-and-Leo-Burnett-2.jpg\" style=\"width: 640px;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">Otra de las acciones de esta campa&ntilde;a es una p&aacute;gina web creada (just.net.au) que nos muestra con videos c&oacute;mo sustituir diferentes productos qu&iacute;micos por otros naturales.<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div style=\"text-align: center;\"> \t<img decoding=\"async\" alt=\"\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2015\/04\/17\/detergentes.png\" style=\"width: 500px;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">A esto se le suman outdoors interactivos que funcionan como dispensadores de productos alternativos, tal como el presentado en la primera imagen.&nbsp;<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Si no tomamos las medidas necesarias, el mundo r\u00e1pidamente colapsar\u00e1.<\/p>\n","protected":false},"author":22,"featured_media":7609,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-7608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - 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