{"id":7904,"date":"2015-05-26T15:24:34","date_gmt":"2015-05-26T15:24:34","guid":{"rendered":"https:\/\/mott.pe\/2015\/05\/26\/play-essences-las-nuevas-fragancias-de-playstation-para-sus-gamers\/"},"modified":"2016-03-29T11:47:22","modified_gmt":"2016-03-29T16:47:22","slug":"play-essences-las-nuevas-fragancias-de-playstation-para-sus-gamers","status":"publish","type":"post","link":"https:\/\/mott.pe\/noticias\/play-essences-las-nuevas-fragancias-de-playstation-para-sus-gamers\/","title":{"rendered":"Play Essences: las nuevas fragancias de PlayStation para sus gamers"},"content":{"rendered":"<div> \t<span style=\"font-size:14px;\">Como quien dice que para explorar otras cosas, <b>PlayStation<\/b> ha sorprendido a propios y extra&ntilde;os con una nueva incursi&oacute;n que busca mejorar la experiencia de juego de sus usuarios mediante el sentido olfativo.&nbsp;<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">&ldquo;<b>Play Essences<\/b>&rdquo; es el nombre de la primera colecci&oacute;n de aromas que <b>PS<\/b>, la cual est&aacute; dirigida a gamers y llega con cuatro fragancias que compenetren completamente a los jugadores con los videojuegos.<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<p style=\"text-align: center;\"> \t<span style=\"font-size:14px;\"><iframe allowfullscreen=\"\" frameborder=\"0\" height=\"450\" mozallowfullscreen=\"\" data-src=\"https:\/\/player.vimeo.com\/video\/128156577\" webkitallowfullscreen=\"\" width=\"720\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/span><\/p>\n<p> \t<span style=\"font-size:14px;\">PLAYESSENCES from PLAYESSENCES on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/span><\/p>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">Esta idea ha sido creada por la gente de la agencia <b>TBWA<\/b> de Madrid y se agarra de la premisa que las personas pueden recordar hasta un 33% de lo que huelen. Es por ello que cada una de &eacute;stas representa los escenarios m&aacute;s comunes de PlayStation:&nbsp;<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\"><b>Match<\/b> (olor a estadio de futbol)<\/span><\/div>\n<div> \t<span style=\"font-size:14px;\"><b>Battle<\/b> (olor a campo de batalla)<\/span><\/div>\n<div> \t<span style=\"font-size:14px;\"><b>Race<\/b> (olor a carrera de autos)<\/span><\/div>\n<div> \t<span style=\"font-size:14px;\"><b>Adventure<\/b> (los lugares m&aacute;s ex&oacute;ticos del mundo)<\/span><\/div>\n<div> \t&nbsp;<\/div>\n<div style=\"text-align: center;\"> \t<img decoding=\"async\" alt=\"\" data-src=\"https:\/\/mott.pe\/uploads\/images\/2015\/05\/26\/06.jpg\" style=\"width: 520px;\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" \/><\/div>\n<div> \t&nbsp;<\/div>\n<div> \t<span style=\"font-size:14px;\">Antes de presentar en sociedad estos perfumes, las fragancias fueron probadas con los fan&aacute;ticos de los videojuegos de esta consola, y mostr&oacute; que 9 de cada 10 las identificaron con el aroma de representan y las recomiendan. &nbsp;<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Una inusual estrategia cuyo objetivo es mejorar la experiencia de juego de sus usuarios.<\/p>\n","protected":false},"author":22,"featured_media":7905,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fotografia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - 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